Privacy policy

Privacy Policy

Last Updated: October 2025

At Pridewell, we respect and protect your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you visit www.trypridewell.com (“Site”), place an order, or interact with our brand through third-party platforms such as Meta (Facebook), Instagram, Google, TikTok, and Amazon.

By using our Site or services, you agree to the collection and use of your information as described in this policy.

1. Information We Collect

We collect personal and non-personal information to provide a seamless shopping experience and improve our services.

A. Information You Provide to Us

When you interact with our Site, we may collect:

  • Personal details such as your name, email address, shipping and billing address, and phone number.

  • Payment information (processed securely via third-party providers — we do not store your full credit card details).

  • Account details when you create a profile or subscribe to our newsletter.

  • Communications you send us, such as customer support messages or product feedback.

B. Information Collected Automatically

When you visit our Site, we may automatically collect:

  • Device information (IP address, browser type, operating system).

  • Usage data (pages viewed, time spent, referring URLs).

  • Cookies and tracking data, including pixels and analytics tags used for advertising and performance tracking.

C. Information from Advertising Platforms

We may receive aggregated or anonymized data from advertising platforms such as Meta, Google, TikTok, and Amazon to measure campaign performance and improve targeting.

2. How We Use Your Information

We use your information to:

  • Process and deliver your orders.

  • Communicate with you about your order status, products, or promotions.

  • Provide customer service and support.

  • Improve our products, services, and user experience.

  • Run advertising and remarketing campaigns across platforms like Meta, Instagram, Google, TikTok, and Amazon.

  • Send promotional emails (only with your consent).

  • Prevent fraud and ensure security compliance.

3. Cookies and Tracking Technologies

We use cookies, web beacons, and pixels to:

  • Enable essential site functions (like shopping cart and checkout).

  • Measure site traffic and performance.

  • Personalize ads and content.

You can disable cookies in your browser settings, but some parts of the Site may not function properly if you do.

4. Sharing Your Information

We do not sell or rent your personal data.
However, we may share limited information with:

  • Service providers (payment processors, fulfillment centers, shipping carriers).

  • Analytics and marketing partners (Meta, Google, TikTok) to optimize advertising performance.

  • Legal authorities, if required by law or to protect our rights.

All partners are required to handle your information securely and in compliance with applicable privacy laws.

5. Email and SMS Marketing

If you subscribe to our email or SMS list, we may send you marketing messages about new products, offers, or updates.
You can unsubscribe at any time using the “Unsubscribe” link in emails or replying “STOP” to SMS messages.

We never share your contact details with third parties for their own marketing.

6. Data Retention

We retain your information for as long as necessary to fulfill the purposes outlined in this policy — typically until your account is closed or as required by law (for example, for accounting or compliance purposes).

7. Data Security

We use industry-standard encryption and secure server technologies (SSL) to protect your data.
While we take all reasonable precautions, no online system is 100% secure. You share data with us at your own risk.

8. Your Rights

Depending on your location, you may have rights to:

  • Access or request a copy of the data we hold about you.

  • Correct or update your personal information.

  • Request deletion of your information (“right to be forgotten”).

  • Opt out of marketing communications or cookie-based tracking.

To exercise your rights, contact us at help@trypridewell.com

9. Children’s Privacy

Pridewell does not knowingly collect or store information from anyone under the age of 18.
If you believe a minor has provided us personal data, please contact us immediately for removal.

10. Third-Party Links

Our Site may contain links to third-party websites (e.g., Meta, Google, Amazon).
We are not responsible for the privacy practices or content of those websites. Please review their respective privacy policies.

11. Policy Updates

We may update this Privacy Policy periodically to reflect operational, legal, or regulatory changes. Updates take effect upon posting on this page.
We encourage you to review this page regularly to stay informed.

12. Contact Us

If you have questions about this Privacy Policy or how we handle your information, please contact:

📧 help@trypridewell.com